marketing plan – Google News

For Bands, Bonus Songs Become New Norm – New York Times

For Bands, Bonus Songs Become New NormNew York Times, United States“Artists can no longer depend upon their label to execute a marketing plan behind a new release,” Mr. Marciano said. “They have to look elsewhere.” But in many cases an artist’s label is the broker for such deals, and for major acts the range of these …

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